Project Overview

We were commissioned by Yaffe Ruden & Associates to refresh the logo, modernizing and highlighting the practice’s continuous evolution as the leading primary care practice in New York City. With over 30 years practice in Manhattan, Yaffe Ruden & Associates has a strong equity in its brand. The foundational elements of the logo were updated with a new contemporary color palette, followed by a modernized new website design. In-house photography and videography unified the practice’s presentation and messaging. Content marketing strategy included media portal development, ezine design and campaigning, and website and social media traffic analysis.

DATE

2016

CLIENT

Yaffe Ruden & Associates

SERVICES

Logo design and development, website design and development, photography, videography, media portal design and development, ezine design and campaigning, social media strategy, website and social media traffic analysis